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Vice President-Sales and Marketing


About Codal

Codal is a UX design and development agency with a focus on blending an Agile process with the latest technologies. Based in the heart of Chicago, we have a knack for bringing out the best in every brand that we work with. With more than 11 years of industry experience, Codal has a strong team of skilled and experienced business and technical experts. Our clientele has ranged from small business to enterprise, but our philosophy has always remained the same: to empower brand visibility and deliver the most elegant web and mobile solutions possible.

Codal is seeking an exceptional, full-time Sales Vice President to lead our sales function with the purpose of the company's strategic goals achievement.

Job Responsibilities

You will lead a team of sales professionals to meet the company's client acquisition and growth objectives. 

You will be responsible for:

  • Direct and coordinate company‚Äôs sales and marketing functions
  • Direct and oversee the company marketing function to identify and develop new clients for software services.
  • Analyze and evaluate the effectiveness of sales, methods, costs and results.
  • Develop and manage sales and marketing budgets, and oversee the development and management of internal operating budgets.
  • Plan and coordinate public affairs, and communications efforts, to include public relations and community outreach.
  • Research and develop strategies and plans which identify marketing opportunities, direct marketing, and new project development.
  • Supervise the planning and development of company marketing and communications materials. Represent the company at various community and/or business meetings to promote the company.
  • Directly manage major and critical client accounts and coordinate the management of all other accounts.
  • Establish and implement short and long-range goals, objectives, policies, and operating procedures
  • Develop and execute a strategic plan to achieve sales targets and expand our client base.
  • Build and maintain strong, long-lasting client relationship
  • Partner with clients to understand their business needs and objectives
  • Effectively communicate the value proposition through proposals and presentations.
  • Building a high performing team by providing strong mentorship, coaching and guidance.
  • Ensuring timely recognition and reward for top achievers and implementing performance. management actions when needed.
  • Ensuring the proper use of CRM databases and tools to track performance.
  • Building strong and collaborative relationships with other internal stakeholders.
  • Monitoring market trends and providing regular competitor analysis.
  • Reporting on forces that shift tactical budgets and strategic direction of accounts.
  • Take care of professional documentations like Business Proposals, Service agreements, NDA etc. 

Key Requirements

  • Prior experience and strong track record of success in a senior sales leadership role.
  • Should have successfully built, scaled and led high performing sales teams.
  • Should be a good team-player that thrives in helping others succeed.
  • Should be a strategic thinker and problem solver with the ability to be hands-on
  • Ability to communicate, present and influence all level of the organization, including executive and C-level
  • Proven ability to drive the sales process from plan to close
  • Proven ability to articulate the distinct aspects of products and services
  • Proven ability to position products against competitors
  • Demonstrable experience as head of sales, developing client-focused, differentiated and achievable solutions
  • Excellent listening,negotiation and presentation skills
  • Excellent verbal and written communications skills

Why Work For Codal

As a Codal employee, you're a member of a dedicated & driven organization, composed of industry visionaries and auteurs. We take the utmost pride in our work and are truly passionate about the services we provide. As a world-class agency, we offer all of the benefits of an enterprise company, in a friendlier, tight-knit office community.


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